Follow on Twitter
Facebook Profile
LinkedIn ProfileHome » Services
- Direct Mail
» Strategy, planning, implementation and constant refinement
» Custom landing pages to complement DM efforts
» Personalization with unique PINs
» List acquisition and database creation - Email
» Email design and delivery for newsletters, product announcements, seminars and webinars
» Reporting: hard/soft bounces, delivery rates, bounce rates, clickthroughs
» A/B testing of creative, email copy and subject lines
» Employ best practices to improve email delivery rates - Social Media
» Leveraging emerging mediums like Facebook, Twitter, MySpace, Bebo, Hi5 to market products and services
- Website Development
» Concepts, Creative, Design and Development
- Search Engine Optimization [SEO]
» Organic SEO services
» Keyword advertising, pay-per-click [ppc], Google AdWords
- Emerging Technologies
» Web 2.0, Social Networking, RSS, Adobe Interactive Runtime [AIR], iPhone Applications [BostonNightLife.tv - available through the App Store on the iPhone]
- Compliance, Conformance, Compatibility » W3C, CSS, XHTML, 508c compliance
» Cross-browser [Firefox, Internet Explorer, Safari] and cross-OS compatible [Windows, Mac] sites
- eCommerce Sites
» Design and develop secure eCommerce websites
» Shopping cart, payment gateway, shipping logistics, EDI
» HitBox, Omniture or similar 3rd party integration
- Content and Document Management
» From wireframe modeling to technical and functional documentation - all aspects of the development cycle under one roof
» Fully-automated and self managed system that incorporates workflow and business rules
» Secure online access to all your documents in one place
» Role-based security to manage users within your organization
- Portals
» Develop self-managed, self-serving interfaces for your vendors, customers and suppliers
» Applications that put you in control of managing all aspects of your marketing campaign
» Realize increased employee productivity and reduced costs
- Contact Management Interface
» Fully-automated and self managed system
» Export/Import data to/from other proprietary systems [SalesForce.com, Siebel, etc.]
» Maintain an up-to-date customer list for email marketing
- Data Warehouse
» Create and manage your data warehouse
» Predictive and descriptive analyses to spot trends, identify customer affinity and behavior
- Real-time Campaign Statistics
» Make informed decisions using the secure online dashboard that delivers up-to-date information in real-time
» Track campaign ROI and detailed metrics
» Generate visually appealing charts
» Export information in most common file formats like comma-separated, tab-delimited and Excel