Fully managed performance-focused solutions for web, email, social and mobile
Demand Generation
We design and develop custom landing pages and rich interactive microsites that complement your demand/lead generation programs. Landing Pages play a crucial role in today’s marketing mix. They support a large variety of marketing efforts from pay-per-click [PPC] ads, print ads, direct mail and email marketing. We’ve successfully designed, created and deployed optimized landing pages to achieve our clients’ conversion goals and campaign objectives. Over the years we’ve come to perfect them through the objective use of creative elements, compelling copy, user-friendly design, powerful offers and simple functionality. We strongly believe simple outshines busy, complicated, over-designed and over-architected.
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Marketing Automation
From that initial touch delivered via a demand generation campaign to lead nurture over time through the use of effective trigger-based campaigns and email marketing campaigns, we’ve helped companies like CitiMortgage, Subaru and Kaiser Permanente realize their strategic marketing initiatives. We specialize in drip marketing campaigns delivered through best-of-breed marketing automation platforms, a custom build or using a hybrid solution.
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Email Marketing & Optimization
We offer a comprehensive email marketing solution that includes design, development, optimization and deployment. When it comes to email marketing and optimization we believe in: Create, Test, Measure and Manage. First, we apply best practices and perform controlled experiments with different campaign elements like Content, Offer, Buttons, Subject Lines, From name/email etc. We create, deploy and measure the influence and effectiveness of each of those elements. Then, we use the results to maximize your ROI. It’s part art, part science!
So, whether you’re using email to nurture leads, deliver company newsletters or communicate with your customers and prospects at certain pre-defined frequencies using event triggers, we can help improve your email deliverability, views, opens and click-throughs.
We have experience working with the most popular email platforms and solutions providers such as Constant Contact, Vertical Response, Silverpop and Streamsend.
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eBusiness Apps
We have this uncanny ability to improve process and workflow efficiency and boost productivity numbers through carefully drafted eBusiness applications. Give your internal processes a much-needed boost and link your internal and external data processing systems more efficiently and flexibly, to work more closely with vendors, suppliers and partners. We have redesigned and automated business processes for small businesses and Fortune 500 organizations. It facilitates the most efficient use of internal resources and enables your employees to focus on the Customer, rather than working around process inefficiencies.
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